3 March 2021

Enabling you to engage with new prospective UK Membership Body Clients

It’s been a challenging year for our industry, so we’ve explored some interesting new ways for members to extend their reach/acquire more new clients. 

This week we highlight a relatively unknown/untapped sector – The UK Membership and Association Sector. We also provide a unique way you can quickly/easily raise brand awareness.

In the UK there are over 8,500 membership organisations and associations. The largest of these represent over 40 million members and have large print/fulfilment requirements that include membership brochure print runs, annual report design/print, new member campaign collateral, membership renewal literature/mailing fulfilment and other ad-hoc campaigns to thousands of members (both individual and corporate).

The Membership and Association Sector is served by a professional network called the MemberWise Network. A key part of their role is to promote the products/services of providers who are able to serve the requirements of leading membership organisations and associations. Their members include member facing senior professionals, many of whom are responsible for the procurement of print/fulfilment services.

Examples of the organisations represented include Medical Royal Colleges, Engineering Institutions, Sports Bodies, Trade Association, Unions, Private Members’ Clubs and Business Associations. 

You can explore the largest 100 membership bodies (The Influence 100) here…

The network has a well-established Recognised Supplier programme that connects providers with their 8,500 members via a dedicated online directory that attracts over 100,000 visits per year (see Print, Fulfilment and Publishing Section) and over 429,000 visits to their main website.

A number of high-profile members already feature on the programme, including Latcham (Official Network Partner).

Recognised Suppliers enjoy the following benefits:

• Enhance your brand awareness within the sector; be seen as a go-to supplier 
• Feature in the MemberWise Recognised Supplier Directory – the most comprehensive online directory of association providers
• Utilise our MemberWise Recognised Supplier logo/badge on your website/marketing collateral
• Raise your profile as a sector thought leader by contributing to the popular MemberWise blog
• Signpost your products/services directly to the association and membership sector
• Exhibit, speak and network at our high profile and well-attended annual conferences and seminars

Don’t just take our word for it. Hear what existing MemberWise Recognised Suppliers (including Latcham and Membership Plus) have to say….

We have negotiated an introductory 18 months for the price of 12 offer for members wishing to become a MemberWise Recognised Supplier. The cost of a one-year subscription is £399 (excluding VAT).

Find out more about the MemberWise Recognised Supplier programme here…

Explore the membership bodies that engage with the MemberWise Network (videos)….

To discuss further, please contact [email protected]