Dotmailer’s latest highlights on using effective subject lines

'Cutting through the noise of email marketing is more important than ever. The DMA's Consumer Email Tracker Report found that 38% of consumers are bombarded with more than 41 marketing emails per week.

The subject line is the first impression your brand makes, so it's essential to get it right. That's why we've refreshed this popular cheat sheet with the latest guidance for charging into 2017 with killer subject lines'.

Please see document below for full report.

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