The Visual Media Conference (VMC) returns to the Rose Bowl in Leeds on Tuesday 27th March 2017.

VMC looks to expose the effectiveness of colour in marketing and communication and is setting its sights on the hype around Virtual Reality, Augmented Reality, Artificial Intelligence and Consumer Behaviour as topics for 2018.

Attendees will be treated to another line up of world class speakers with authoritative case studies that they can apply practically to their own industries. In previous years speakers have come from HP, Coca Cola, Blippar, Jaguar Land Rover and Nestle.

The conference will aim to address key challenges in marketing communications such as whether companies can harness all this ‘new’ technology and whether it can be monetised to improve consumer response rates.

Along with the chance to engage with key topics, attendees can also expect the usual array of excellent exhibitions, demos and the chance to network with like-minded people.